When we think about trade agreements, the conversation often drifts toward tariffs, quotas, and market access. These are the technical levers that shape how goods and services move across borders. But trade is never just about economics. It is also about values, priorities, and the kind of society we want to build.
One of the most overlooked truths is that trade is not gender-neutral. The way agreements are negotiated and written can either open doors for women entrepreneurs or reinforce existing barriers. For women-led small businesses, like those we support at Olalla Consulting, the difference is not abstract. It can determine whether they gain access to new markets or remain excluded from global opportunities.
Since leaving the European Union, the UK has been negotiating its own trade agreements. This has created both challenges and opportunities. On one hand, the UK must now strike deals independently, often under time pressure. On the other, it has the freedom to embed its own priorities, including gender equality, into these agreements.
The UK government has stated that it wants trade to be a driver of inclusive growth, ensuring that women-led businesses and underrepresented groups can benefit. Yet the reality is uneven. Some agreements include explicit commitments to gender equality, while others remain silent, leaving women’s economic empowerment to chance.
Chile is often cited as the first country to systematically embed “Trade and Gender” chapters into its free trade agreements. These chapters go beyond symbolic language. They commit signatories to:
This approach has earned Chile international recognition. In 2024, the country received the WTO International Prize for Gender Equality in Trade for its pioneering work. Chile’s example demonstrates that trade policy can be written to actively support women, not just passively assume equality.
For small businesses, this matters. When trade agreements include gender provisions, they create frameworks for training, funding, and networking opportunities that women entrepreneurs can access. Without them, women are left to navigate systemic barriers alone.
One of the most significant recent developments is the UK–India Comprehensive Economic and Trade Agreement (CETA). For the first time in India’s trade history, this deal includes a standalone chapter on gender equality. Thank you to a first on its kind female lead negotiation in both sides, Kate Thornley and Nidhi Mani Tripathi.
The chapter commits both countries to:
This is a milestone. India is one of the world’s largest economies, and the inclusion of gender equality provisions signals a shift in how trade is understood. It is no longer just about goods and services; it is about shaping inclusive societies.
For UK women entrepreneurs, the deal could mean:
For small businesses, this is not just about exporting products. It is about building partnerships, learning from peers, and embedding inclusion into the DNA of trade relationships.
The impact for women in India is equally significant, though in a different way. The UK–India deal reduces tariffs on key exports such as textiles, leather, and footwear, industries where women make up a large share of the workforce.
In other words, every percentage point reduction in tariffs could translate into thousands of new opportunities for women workers in India’s export-driven industries.
Not all UK trade deals go this far. Many agreements remain silent on gender equality, focusing narrowly on tariffs and quotas. According to the UK Women’s Budget Group, poorly designed trade policies can disproportionately harm women, particularly in sectors like public services where women are both workers and users.
For example:
This patchwork approach creates inconsistency. Women entrepreneurs may benefit from one agreement but find themselves excluded in another.
The case for embedding gender equality into trade agreements is not just moral; it is practical.
Beyond Chile and India, other countries are experimenting with gender provisions in trade. Canada, for example, has included gender chapters in several of its agreements, often in partnership with Chile. The EU has also begun to explore how trade can support gender equality, though progress is uneven.
The lesson is clear: where there is political will, there is a way. Trade agreements are flexible instruments. They can be written to reflect priorities beyond economics, including sustainability, labour rights, and gender equality.
At Olalla Consulting, we see trade as more than a flow of goods, it is a flow of opportunities. When trade deals include gender equality provisions, they create a framework where women entrepreneurs can thrive. When they don’t, women are left to navigate systemic barriers alone.
Our work with women-led small businesses shows that access to markets is only part of the story. Equally important are the structures that support participation: training, funding, compliance guidance, and networks. Trade agreements that acknowledge gender equality can help build these structures.
As the UK continues to negotiate new agreements, the question is clear: Will these deals reflect a commitment to equality, or will they reinforce the status quo?
For us, the answer is simple: inclusive trade is stronger trade.
Sources: UK Government on advancing gender equality in trade; UK–India CETA gender chapter; UK Women’s Budget Group briefing; Economic Times on India–UK FTA boosting textiles; ODI on women’s empowerment in the deal; UK Government impact assessment; Financial Express on leather/footwear gains.